Our purpose is to develop people and build great businesses.

We are far more than investors.

We are !

PieLAB is an Australian investment management firm founded by entrepreneurs with real operating experience that invest in outstanding people and help them build great businesses.

Our purpose is to develop people and build great businesses.

We are far more than investors.

We are !

PieLAB is an Australian investment management firm founded by entrepreneurs with real operating experience that invest in outstanding people and help them build great businesses.

About PieLAB

PieLAB Council Capital is a company that invests in small businesses and helps them grow. Ideally we like to invest in businesses that:

  • Have at least $3 million of revenue,
  • Generate at minimum of $500,000 in annual profits,
  • And have some form of recurring / subscription revenue or a repeat customer base.

We are not a private equity firm, and we are not looking to simply grow and business and then sell it. In fact, we prefer to partner for the long term. We invest our capital, experience, and unrivalled network to develop people into great leaders and help them build great businesses. We take a hands-on, direct approach as we become an extension of our portfolio companies, and once they are on the right track, stay out of the way so they can work their magic! 

We can help:

  • Improve your business and leadership skills, so you can grow a great business,
  • Provide you with capital so you can grow by acquisition,
  • Help you maximise the value of your business so you can exit and live comfortably in retirement, or
  • Provide you with capital so you can buy the business you’re currently working in.

And if the above examples don’t fit your exact situation, and you’ve got a good business or a plan to make an average business great, give us a call, we’d love to help.

Our Approach

  • Do you need capital to grow your business?
  • Are you wanting to maximise the value of your business before exiting?
  • Do you need help getting your business to run without you?
  • Are you the CEO or a senior manager in a business that you’d like to own?

Then we can help… And we can provide much more than just capital. We are an extensive team of mentors, coaches, marketing experts, finance gurus and strategists and we are not just interested in short term growth so we can sell for a profit, in fact we’d prefer to be partners for the long term, and not sell at all!

Regardless of your time frame or plan, if you have a genuine interest in learning, and want to become a truly successful business leader, then we can help you on your journey.

Our PURPOSE

We want to work with people that have similar values to ours. Our values drive everything we do.

Our Values

Our values drive everything that we do.

Asset 8home

Be Inquisitive

Be Inquisitive

At the heart of all PieLAB activities is a thirst for learning (not just from experience) and an inquisitive approach to business. Only those who can maintain a learning mindset become successful business investors and operators. 

Uphold A GUAG mentality

Uphold A ‘Get Up And Go’ (GUAG) Mentality

Great business operators have GUAG—they make things happen. They overcome obstacles, refuse to take no for an answer, find solutions where others see problems, and above all, remain passionate about what they do. Great investors require similar energy, relentlessly pursuing and vetting opportunities and helping their investments succeed, year after year. 

Remain Generous

Remain Generous

In the business world, opportunity comes to those who have a reputation for doing good—who are fair in their dealings and treat people well, while also having a proven track record of adding value. At PieLAB, we are generous with our time, knowledge and expertise in growing businesses, and we are generous with our reward structure for leaders that genuinely add value. 

Be Humble

Be Humble

According to researchers ‘The best leaders, view the admission of mistakes and highlighting the strengths of others as being at the core of humble leadership.’ Humble leaders are better liked, more effective, have a lower sense of entitlement and are more helpful. At PieLAB, we view humility as one of the most important keys to our success.

Our PURPOSE

We want to work with people that have similar values to ours. Our values drive everything we do.

Our Values

Our values drive everything that we do.

Asset 8home

Be Inquisitive

Be Inquisitive

At the heart of all PieLAB activities is a thirst for learning (not just from experience) and an inquisitive approach to business. Only those who can maintain a learning mindset become successful business investors and operators. 

Uphold A GUAG mentality

Uphold A ‘Get Up And Go’ (GUAG) Mentality

Great business operators have GUAG—they make things happen. They overcome obstacles, refuse to take no for an answer, find solutions where others see problems, and above all, remain passionate about what they do. Great investors require similar energy, relentlessly pursuing and vetting opportunities and helping their investments succeed, year after year. 

Remain Generous

Remain Generous

In the business world, opportunity comes to those who have a reputation for doing good—who are fair in their dealings and treat people well, while also having a proven track record of adding value. At PieLAB, we are generous with our time, knowledge and expertise in growing businesses, and we are generous with our reward structure for leaders that genuinely add value. 

Be Humble

Be Humble

According to researchers ‘The best leaders, view the admission of mistakes and highlighting the strengths of others as being at the core of humble leadership.’ Humble leaders are better liked, more effective, have a lower sense of entitlement and are more helpful. At PieLAB, we view humility as one of the most important keys to our success.

Our Space

The Precinct

Here at PieLAB, we strongly believe in the power of a positive eco-system. Where better to build a base than Brisbane’s iconic hub, The Precinct. Home to some of Queensland’s finest minds, The Precinct has become a centre of gravity for all things growth, entrepreneurship and collaboration.

Our News

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Contact Us

Our doors are always wide open. Whether you’re or just interested in what we do, drop us a line.

Above all else, we believe in the value of networking.